SMCF Hosts Expert Talk on Content Writing and Media Careers
The School of Emerging Media, Communication and Film Studies (SMCF), SGT University, organised an expert talk on “Content Writing in Media” to provide students with practical insights into professional writing and career opportunities in the media industry.
The session was conducted on September 9 and featured senior journalist Ms. Sumedha Sharma from The Tribune, who interacted with students and shared perspectives from her professional experience in journalism and media.
The discussion focused on the importance of effective writing in the media industry and the skills required to create professional content. Students were introduced to practical aspects of writing while gaining an understanding of how content requirements are changing across different media platforms.
The session also touched upon evolving media trends and industry expectations. With the media landscape expanding across print, television, websites and digital platforms, content professionals are increasingly required to understand different formats and communicate information clearly and effectively.
For students preparing for careers in journalism, communication and digital media, understanding professional writing practices can play an important role in developing industry-ready skills. The interaction provided them with an opportunity to connect classroom concepts with real-world professional experiences.
Ms. Sharma also engaged with students during the session, allowing them to gain insights through direct interaction with an experienced media professional. Such conversations can help students better understand the expectations of the industry and the practical challenges involved in media writing.
The expert session was part of SMCF’s efforts to provide students with exposure to working professionals and contemporary media practices. Industry interactions give students an opportunity to learn beyond academic coursework and understand how communication skills are applied in professional environments.
The session concluded with students gaining practical perspectives on content writing, changing media trends and professional expectations. The interaction further highlighted the role of strong writing and communication skills in building careers across the expanding media and digital content industry.
